Despite I have seen some photos of Pepe Jeans ad campaign for spring/summer 2011, I am giving here collection fall/winter 2010/2011. I know that it is for fashion addicts very old post. But because it’s still only January and I do not like when in the winter are already photos of summer looks everywhere and I must admit, I am not always watching fashion news… I am giving here this collection by Pepe Jeans, because simply I like it too. There is a story ( a romantic triangle) with two male models Jon Kortajarena, Gaspard Menier ( which hair are styled after popular sexsymbol Robert Pattinson) and one female model last season’s Alexa Chung. It is set in black and white city, so overall impression is reinforced. This collection may be as casual as elegant and modern and I think, it resembles style of vintage. By the way one more thing that I like is, that everything looks real-not like in most of collections, that everything is so perfect.
Like many times before, Pepe has made good ad campaign. As in spring-summer, main protagonist is model Alexa Chung, which is still catched in her love triangle. However this time authors made photos in vintage style ( which is now very in) and whole effect is also better with new guys (Jon Kortajarena and Gasapr Menier) who have hairstyle a la Edward 🙂