History of Elle


It was founded by Pierre Lazareff and his wife Hélène Gordon in 1945. The title, in French, means “she”. Robbie Myers is the editor and chief.

Elle was founded in France in 1945. In 1981, Daniel Filipacchi and Jean-Luc Lagardèrepurchased Hachette magazines, which included the then-struggling ElleElle was then launched in the U.S. (News Corporation owned a stake in the US edition until 1988), followed by 25 foreign editions.

It is now the world’s largest fashion magazine, with 39 international editions in over 60countries. Technologically speaking, the Elle brand is a global network encompassing over 20websites. Elle readers have a median age of 34.7 years. Subscriptions account for 73 percent of readers. With the remaining 27 percent purchasing single issues, Elle is the only fashion magazine to have increased its newsstand sales in the past five years, most notably with an 18 percent increase in the first half of 2006. There are 27 Elle websites globally, which collectively attract over 1 million visitors and 26 million page views per month Elle reaches over 4.8 million readers. The vast majority (82 percent) of Elle’s audience are women between the ages of 18 and 49. Forty percent of readers are single, and the median household income is $69,973. “Our readers are young enough to think about life as an adventure and old enough to have the means to live it,” said Robbie Myers, editor in chief.

Elle is owned by the Lagardère Group of France. It is published in the US by Hachette Filipacchi Media U.S., in Canada by Transcontinental Media, in Brazil by Grupo Editora Abril, in Mexico byGrupo Editorial Expansión, in Argentina by Grupo Clarín, in Singapore by Mediacorp, inGermany by Hubert Burda Mediaand other countries including Portugal and Spain. The first UKedition was published in November 1985.

Coincidentally, Supermodel Elle Macpherson has graced the cover of Elle the most.

The winners of America’s Next Top Model from cycles 3-6 have each appeared in a fashion spread shot by fashion photographer Gilles Bensimon, including Eva Pigford, Naima Mora,Nicole Linkletter, and Danielle Evans respectively.

The winners of seasons 1 to 5 of Project Runway got a spread in this magazine.

Elle has an exclusive Misses’ clothing collection, Elle Contemporary Collection, with Kohl’s

-> from wikipedia.com

 

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